A local collaboration

New Limited Editions

Representing our community

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Australian born, globally worn

Premium Performance Headwear

Trusted by over 50,000 happy customers

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cold weather essentials

Merino Beanies are here

Beat the chill this Winter

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End of Season stock + more

Archive Sale

Explore the range today

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Bucket Hats

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Archive Sale

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Celebrating NAIDOC Week

Limited Edition APMERE Collection

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About Us.

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Our Passion for Performance.

A unique range of Performance Headwear

Fractel was born in Queensland, Australia, where our continuous inspiration is a combination of the ocean, mountains and community.