Premium, performance headwear

Feel it to Believe it

Bespoke design from Queensland Australia. Built for runners & adventurers worldwide.

Shop Now

Join our active community

Performance & Style.

Discover our brand new product range of performance headwear.

Shop Now

A celebration of our latest release

Kaptiva & Neptune Editions

About Us.

Learn More

Our Passion for Performance.

A unique range of Performance Headwear

Fractel was born in Queensland, Australia, where our continuous inspiration is a combination of the ocean, mountains and community.


Proudly worn by real people like you.

"So good to have some running kit that looks good on the way to and from the events. The ‘JET’ Edition hat has been standing up well to travel and multi-day events!"

by MARK BARGER - Runner & Community Leader

"These running hats are the ultimate! I absolutely love & respect what Matt & the crew are doing with the FRACTEL brand, bringing out a product that is durable, looks good , comfortable and affordable."


"As a runner and keen gym goer, I’m always putting my ‘JET’ Edition to the test. It’s survived every session and is now my go-to hat!!"

by JAMES KELLY - F45 National Champion & Ultra Runner

"These hats are slick!.... If you haven’t already got one on ya’ skull, you’re missing out! Be part of something bigger."

by CHE MURRAY - Dad, Husband & Runner

"I love the ‘LUMEN’ Edition hat! Whether it’s on the way to training or catching up with the team, this hat is quality!"

by MAHALIA CASSIDY - Netball: QLD Firebirds Player & Adventurer

"Arrived really fast! Very impressed with the build quality! Excited to get some miles in it!"

by JAMES HAIDEN - Runner & Triathlete